Rust is a survival game where the player has to survive in a harsh, post-nuclear disaster world by scavenging and combining materials to create tools and shelter to combat both natural dangers and other threats they will face while playing.

Rust originally released exclusively on PC and needed to stand out to sell over 8 million copies on an open market where 200 games are added each month.
Branding
Sample of the full alphabet font used on the console edition artwork.
Console edition artwork made by Double Eleven. Screenshots from the Playstation 5 store.
Achievement icons designed for Steam.
Merchandise concepts + Promo Shots
Photos taken by Fourth Floor Creative.
Gaming chair promo shot by Secret Lab.
Alternate Logo Styling
Sign created by a fan hanging in the offices of Facepunch Studios.